 Thinking of adding a model to your car collection in Midland and wondering which German luxury car brand you should choose? Both Audi and BMW are known brands that have a long history of developing world-class vehicles. But how do they compare when it comes to the current selection, reliability, and presence in America? Find out in the following Audi vs. BMW guide.
Audi vs. BMW - Current Lineup
Whether you're interested in an SUV or an electrified model, you can find a whole variety of options in both lineups. However, for the 2023 model year, Audi has more than 55 models in production while BMW has 45. Not to mention, many of the BMW models had no changes from the 2022 versions. Both manufacturers also released all-new EVs and electric SUVs for the 2023 model year as part of a push to have a large percentage of sales come from electric vehicles. Still, Audi has a leg up on BMW with their goal of going carbon-neutral by 2050.
Audi vs. BMW - Reliability
When you're investing in a luxury vehicle in Las Cruces, NM, the last thing you expect is a vehicle that breaks down in the middle of your commute or one that doesn't guarantee peace of mind. After a long look at Audi vs. BMW reliability ratings, it's clear that Audi is much more reliable than BMW. It has 15 safety picks from the Insurance Institute for Highway Safety (IIHS) versus just two for BMW. Specifically, the Audi A4's safety ratings with good or superior marks from the IIHS stands out. The A3, A6, and e-Tron also rank highly with the IIHS, making Audi a top brand for safety, whereas BMW is lagging behind. Plus, Audi vehicles come equipped with the innovative Audi pre sense®!Â
Audi vs. BMW - American Presence
What about the production in the United States for either of these German brands? While Audi has some assembly plants in Germany and none in the States, Audi is working on investing in American jobs and workers by investigating where to build a plant in America due to the incentivization the federal government has placed on EVs. As for BMW, they have one assembly plant in the United States, specifically in Spartanburg, South Carolina.
Experience an Audi Vehicle at Audi El Paso Today
The best way to figure out if an Audi vehicle should be a part of your drives around Roswell, NM is to take one for a spin. Pay us a visit in El Paso, and we'd love to show all the exclusive and unique features this lineup has to offer! Reach out to us now!
